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Stone Island reopens refurbished London flagship

Italian technical outerwear brand Stone Island has opened its newly renovated flagship store on Brewer Street in Soho.

Covering 3,000 square ft, the new space has been reimagined with an urban aesthetic contrasted against natural materials such as an Italian stone floor and black-stained oak furniture. Like all Stone Island stores, the interior design was created by German industrial designer Marc Buhre.

The store features new areas dedicated to Stone Island and Shadow Project collections.

79 Brewer St, London W1F 9ZN

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