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Roscomar launch exclusive pop-up at Pantechnicon

Sustainable sneaker brand Roscomar have launched an exclusive pop-up at Nordic-Japanese store Pantechnicon in Central London.

Serving as the companies debut retail installation, the exclusive shop is to remain open until Sunday, September 19th, and will carry the brands new unisex trainer collection, made up of fresh and innovative designs, including the 5050 Vegan; a modern retro sneaker made entirely with plant based materials, and the Recycled Leather Court, which has been constructed from leather scraps upcycled from glove manufacturing cut offs, and reinforced to ensure the shoe stays in the loop for as long as possible.

Founded in 2017 and headed by CEO Johan Olsson and Creative Director MatthewTaylorRoscomar is a brand who aims to offer a solution to the global footwear problem characterised by excessive carbon emissions and a lack of recycling options, by creating stylish, luxury shoes at minimal expense to the earth and with circularity at its core.

With their ethos based on taking responsibility for its product life cycle from Birth to Life and Afterlife, all Roscomar shoes display the carbon footprint on the inside of the tongue, along with continuing to include their Afterlife Care – a complementary recycling service that ensures no Roscomar shoe ends up in landfill.

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