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River Island’s ‘gorgeous’ teddy coat is an affordable dupe of Max Mara’s £2,105 version


River Island customers can save a fortune if they snap up the high street store’s Brown Borg Oversized Coat

It’s a winter wardrobe staple

Cosy, cuddly and adorable, the teddy bear coat is the ultimate cover-up for the winter season. In 2013, Max Mara introduced the trend on the runway with its Teddy Bear coat – which went on to sell thousands and inspire several copycat versions.

It shows no signs of slowing down with River Island now selling an incredible dupe of the cosy designer coat.

With notched lapels and oversized collars, the Brown Borg Oversized Coat looks super similar to Max Mara’s Teddy Bear Icon Coat – which costs a staggering £2,105. However, the high street version is £1,995 cheaper at £110. That’s an incredible saving if you ask us.

  • River Island Brown Borg Oversized Coat, £110 – buy it here



The longline design is offered in a borg fabric and comes in four different sizes, but the extra-small option is already sold out. We’d suggest snapping one up before the other sizes sell out as well.

River Island suggests wearing the cosy cover-up with its blue mid rise skinny jeans (£40) and grey snake print shirt (£28).

Fans of the River Island borg coat have been raving about the clothing item on the brand’s Instagram page, with one person calling it “gorgeous” and another saying it “looks so cosy”.

While another shopper pleaded for a smaller version of the coat. “Pleaseeeeeeee make more petite versions of your coats available – i look like I’m walking around in a giants jacket,” they said.

Nothing will get you in the mood for the cold season quite like a camel-hued teddy coat.

Other brilliant affordable teddy coats include ones from online giant ASOS, along with New Look‘s warm and dark-toned designs.

The Max Mara Teddy Coat is available in different colours, but you’ll need to be willing to splash out if you want to get your hands on it. It can be easily styled with your favourite pair of jeans and some heels. The opportunities are endless…

A description of the famous design on Max Mara’s website reads: “Flaunted by the stars and photographed in fashion magazines with its oversize, cocoon-like shape, the exclusive Teddy by Max Mara has managed to outdo every classic fashion must-have.

“The iconic Max Mara Teddy has managed to rise to the top of every fashion must-have list. Oversized coat with a soft texture made from camel and silk, featuring a lapel collar, dropped-shoulder sleeves and horizontal welt pockets at the sides.”

Meanwhile, Boux Avenue’s stunning Christmas collection has landed and it starts from just £5.

The fabulously cosy range is available to buy now and is ideal for those who want to match with their loved ones on Christmas Day.

If you’re a scent lover, The Perfume Shop has launched its first advent calendar with 24 perfumes for under £80.

It includes a selection of retailer’s bestselling scents from brands including Paco Rabanne, Hugo Boss, Marc Jacobs, Moschino and more.





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