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Kim Kardashian’s Beats by Dre Collab is minimalism to the max

Pete Davidson who? If there is one thing Kim Kardashian wants to be known for, it’s for getting off her ass and working while the rest of the world’s population…apparently does not do that.

Kim K. is a woman of many businesses (Skims, SKNN by Kim, and KKW Beauty; KKW Fragrance before that) and many collabs. Kardashian, who apparently loves music as much as she loves neutrals, debuted her latest collab on Tuesday, August 9. Kim has partnered with Beats by Dre on a Beats Fit Pro collection, which are wireless headphones that Kim claims to have designed herself. Now we can add industrial designer to her very long list of talents! 

Here’s a look at the collab, shared on Kim’s Instagram:

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“This concept was born from my love for neutral colour palettes, but I also wanted to show that tech is as much a part of style as clothes,” Kardashian told Vogue of the collection. “I believe that the things we wear every day should feel effortless, including headphones,” she continued. “I’ve been a fan of the Beats brand forever, so I’m always up on their latest products. And because they know how important fitness is to me, I was one of the first people who got to try out Beats Fit Pro when they launched last year. They’re so comfortable that I’ll forget that I even have them in,” she said.

Kim also shared an unboxing with ASMR vibes on her IG Stories. The headphones come in little ceramic dishes and are available in nude shades called Moon, Dune, and Earth. “I’ve always just not really vibed when your headphones are a colour and stick out,” Kim Kardashian said in her Stories. 

The Kim K x Beats by Dre collab will be available on Tuesday, August 16. 

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