Grammy award-winning star Beyonce is set to team up with Tiffany&Co. for the second year, standing front and centre in their newest campaign dubbed “Lose Yourself In Love.”
The new campaign, captured by Mason Poole in Los Angeles’ Hangar Studios, is the outcome of the company’s shared vision with the star, with Beyonce saying that she is honoured to explore even deeper how beautiful their connections are. “Lose Yourself In Love” presents the beloved Bey wearing the brand’s iconic pieces such as Tiffany T, Tiffany Hardwear, Tiffany Knot and their new Tiffany Lock.
The “BREAK MY SOUL” songstress is also shown wearing a limited edition, 18K gold custom necklace by the label made uniquely for this campaign, taking over 40 hours to polish and assemble by hand, being almost three times as its regular counterparts. Check out the campaign pictures below:
PHOTO CREDIT: @Mason Poole